Footsies Friday - vintage sneaker ads for Converse Jack Purcell and Puma Fast Rider

This double feature blog post goes out to all of the ladies playing under the table games. The ads below were made 7 years apart and more than anything this probably speaks to the cyclical nature of advertising.

We’ll kick it off in 1973 with a vintage sneaker ad featuring the Converse Coach and Jack Purcell model sneakers.

Converse Coach and Jack Purcell 1973 footsies vintage sneakers ad @ The Deffest

7 years later she was back playing foot games in this ad featuring Puma’s Power Cat and Fast Rider runners…

In 2020 she is likely now at a retirement home playing footsies with someones Hush Puppies sporting granddad .🤣

Converse ad info is below:

Converse Coach and Jack Purcell: For guys who want to keep playing after the game is over.

Converse has built a reputation for making great athletic shoes for the greatest athletes in the world. And that's the idea behind our Converse Coach and Jack Purcell. Great performers. But they look great, too. A terrific all-around athletic shoe like Coach (right), that looks good enough to play the field off the field, too. And a great tennis shoe like Jack Purcell, that feels just as at home partying as playing tennis. Two tough-playing, sharp-looking leisure time shoes from Converse. Because some guys are out to build a reputation for themselves. Converse Coach and Jack Purcell.

*converse

Puma ad info is below:

PUMA-SOFTEST TOUCH IN RUNNING!
It's easier to experience Puma than you think. In fact, we're the softest touch in running. Puma people know Puma shoes give something beyond 5-Star performance, finest quality and innovative design—something wild and free. You can capture it today at your favorite running store.

PUMA

KangaROOS pacesetters 1981 vintage sneakers ad

Here’s an old school 1981 vintage sneaker ad for the KangaROOS pacesetters. KangaROOS was founded in 1979 by Bob Gamm who invented the shoe pocket because he needed a place to store his keys and change while he's was jogging. This original vintage Kangaroos sneaker print ad is available at our web store Rewind Running.

Ad info is below:

KangaROOS

Pocket shoes pacesetters.

Shoes with pockets
KangaROOS
*PAT. PEND.
1981 Envoys U.S .A . Inc • 48 Worthington Drive • Maryland Heights. MO 63043 • (314) 434-5997
Federlein & Hummel, Pirmasens, West Germany • Herold Halle Ltd., Ringstead. Denmark • Howmark. Toronto, Canada Inter Footwear, Ltd., Shoeburyness, Essex. England • Invader International, Republic of Panama • Leo Milhado B.V. Amstelveen, Holland • Okamoto Riken Gomu Co., Tokyo, Japan •

Vintage Vans 5000 sneaker ad from 1984

Here’s a patriotic ALL CAPS 1984 vintage sneaker ad for the Vans 5000 runners.

I posted an ad for these previously and they came with a 1 year 5,000 mile warranty. The sole construction on these featured two layers of steel mesh with carbon compound for superior abrasion resistance.


Ad info is below:

AMERICA IS SECOND TO NONE. NEITHER IS THE “VANS 5000”

THE TRUE BLUE TIME OR DISTANCE GUARANTEED RUNNING SHOE.

ASK FOR THE VANS 5000 WHEREVER FINE ATHLETIC SHOES ARE SOLD

VANS Anaheim, CA

Vintage Foot Joy sneaker ad from 1984

Here’s an vintage Foot-Joy ad from 1984 featuring the Tuffs 3Q, The Defiant, Ultra Joys', and Volant I running shoes. Foot Joy is still in business but only focuses on golf shoes these days.

Ad info is below:

THE WRONG RACQUETBALL SHOE CAN REAL CLIMBING THE WALL.

Screech! Skid! Twist! Thup! Feet sure take a pounding when they play racquetball.

Which is why you should consider Tuffs 3Q by Foot-Joy, the number one makers of racquetball shoes in the world.

Tuffs 3Q have a padded, three-quarter height col-lar for incredible foot and ankle support. Vast expanses of suede leather down low for lateral stability. And a layer of cushioning material sandwiched between the outer sole and inner sole to sponge up shock.

You'll also be interested to know that they're incredibly light.

But if you know Foot-Joy, this isn't a surprise. Because all our shoes — whether they're running, racquetball, golf or tennis —are made the same way. Extraordinarily well.

Foot:Joy
SHOES FOR ATHLETES WHO THINK.

Tuffs 3Q, the latest from the number one makers of racquetball shoes.

The Defiant", the shoe for aggressive hard court tennis players. Light, durable and easy on your feet.

Ultra Joys'," the newest innovation from the leader in golf shoes. Incredibly light hand guaranteed waterproof.

Volant I, our new running shoe. Multiple widths, extraordinarily comfortable.
1984 Foot-Joy, Inc.

Vintage Foot Joy sneaker ad from 1984 @ The Deffest

AAU Racer 1979 upside down swoosh vintage sneaker ad

Here’s an old school 1979 upside down swoosh vintage sneaker ad for the AAU Racer model runners. This girl is so stoked to be jogging.

If you want to see more bootleg Nike sneaker ads for AAU you they are here, here and here. I posted a pair of Vintage AAU runners here.

For more upside down swoosh posts I’d recommend to check out late 1970s Kinney brand Nike bootlegs here and here.

Ad info is below:

Tomorrow morning at 7... take off in a great pair of shoes

The Racer by AAU Shoes
Start your day off feeling great...looking great. Jog. For fun. For health. And when you do, put on AAU Racers. The non-stop performance shoe. Built to take it over the long run. The AAU Racer. The running shoe you can count on. For perfect morning take-offs!

AAU USA
THE FOOTWEAR OF CHAMPIONS

At fine department and specialty stores everywhere.

AAU Racer 1979 upside down swoosh vintage sneaker ad @ The Deffest

Vintage adidas 1978 ad for the Dirk, Apollo, Brasil and Shooting Star models

Here’s a 1978 adidas ad for the Dirk, Apollo, Brasil, and Shooting Star models. The Dirk has some strong Puma Clyde vibes and the Shooting Star appears to be adidas going head-to-head with the Chuck Taylor.

This ad also features Franz Beckenbauer who according to Wikipedia “was nicknamed Der Kaiser ("The Emperor") because of his elegant style, dominance and leadership on the field.”

Ad info is below:

Shoes and feats

There is virtually no sport today for which adidas does not make the ideal shoe. adidas expertise and technology provides you with the ultimate in comfort, protection and ... performance, whatever your sport. So. if you're interested in feats choose adidas.

adidas
The all-sports people

Vintage adidas 1978 ad for the Dirk, Apollo and Shooting Star models @ The Deffest

Foot locker ad featuring various vintage sneaker models

Here's a 1980 ad from Foot Locker featuring a whole bunch of old school models from various brands. Shown in the ad are the New Balance 420, women’s Nike Yankee, adidas TRX trainer, Brooks women’s Super Villanova, Saucony Jazz, women’s Etonic Stabilizer, Nike Daybreak, Puma Power Cat, women’s Adidas Orion, Etonic Road Worker, Nike Yankee, Spalding Ultra Flex, New Balance women’s 420, Reebok Shadow, and Brooks Nighthawk.

Nike, adidas, New Balance, Saucony, Brooks, Etonic, Puma, Reebok and Spalding 1980 vintage sneaker models @ The Deffest

Vintage New Balance CrossCountry runners from 1978

I've been on hiatus for a while to work on projects but am back today with a vintage New Balance ad. Here's an ad from 1978 for featuring their Cross Country trainer. All about the Alphacrepe sole. This original vintage New Balance CrossCountry print ad is available at our web store RewindRunning.com.

Ad info is below:

CrossCountry Off-road competition shoe that's durable and cushioned enough for roadwork on hard surfaces. The light, flexible flared Alphacrepe sole has a studded configuration that maximizes traction while minimizing dirt pick-up; and the soft, comfortable upper with padded tongue incorporates New Balance's new broader and higher toe design. Men and women, 31/2AA-15EEEE, in Orange with White.

See your local authorized New Balance dealer, or send for our free color catalog. 38 Everett Street Boston, Massachusetts 02134

NB
new balance
athletic
shoes
usa

Bauer 1978 vintage trainers ad featuring Guy Lafleur

Here’s an old school vintage sneaker ad from 1978 for Bauer Equipe training shoes. This ad features NHL hockey legend and goal scoring machine Guy Lafleur. This original vintage Bauer Equipe print ad is available at our web store RewindRunning.com.

Ad info is below:

When Guy Lafleur hangs up his Bauer skates, he hangs around in Bauer training shoes.

Bauer training shoes are Guy's choice for top performance off the ice. Take the Equipe, the model he's wearing. It combines strength, traction and comfort with dashing looks. Foot support is concentrated at the greatest stress points. An elevated heel wedge helps prevent tendon strain.

Equipe has a fully padded collar, tongue, and a special tendon guard. There's even a full impact-reducing midsole. And the rounded heel construction makes running easier and the whole shoe itself lasts longer. You'll find Bauer training shoes for men, women, and children at a sporting goods store near you.

Bauer

Riddell Sports 1977 vintage sneaker ad featuring Frank Gifford

This ad dates back almost exactly 43 years to June of 1977 when Riddell Sports was making running shoes and giving away motorcycles and black & white TVs as prizes. "Right on" was kind of a great tag line.

Riddell Sports 1977 vintage sneaker ad @ The Deffest

Kinney NBA 1977 SL72 and SL76 style vintage sneakers

Here’s a 1977 vintage sneaker ad for the Kinney NBA runners. Kinney is now defunct but was a shoe store that was in shopping malls throughout the 70s and 80s. For awhile there Kinney was openly bootlegging the logos of sneakers made by bigger brands, including the Nike upside down swoosh shoes and Adidas-esque 4 stripers. This NBA sneaker basically merged the design elements of the Adidas SL72 with the D-Ring lace holder of the SL76 and threw on a heel wrap on the back.

Ad info is below:

THE KINNEY NBA
One action shoe that covers all the ground


• Easy breathing wide mesh gold nylon knit.
• Suede reinforcements at key stress points.
• Wrap-around rubber heel and toe protection.
• Ground gripper ribbed rubber sole.
• Fast tightening speed laces.
• Reinforced heel padding to protect achilles tendon.
• Full arch support.
• Extra thick heel wedge for extra comfort.
• Nylon foam padded tongue.
• A trimmed down, dynamite price tag!

Boys' sizes 3 to 6. Just $16.99 Men's sizes 61/2 to 13. $18.99 If you're a serious runner, a little leaguer, or the jock on the block, this is probably the best all around shoe value you can team up with. And it's only one of Kinney's great action collection of NBA sport shoes for everyone.

Kinney
The Great American Shoe Store

Kinney NBA 1977 SL72 and SL76 style vintage sneakers @ The Deffest
Kinney 1977 4 stripe NBA sneakers compared with Adidas SL72 and SL76

Kinney 1977 4 stripe NBA sneakers compared with Adidas SL72 and SL76

Jordache 1982 vintage sneaker ad

Our buddy @khallivegas posted a pair of old school Jordache basketball shoes this morning, so I figured why not make it “Jordache Friday.”

If you want to check out some other ads they are here and here and some old school Jordache runners are here.

Jordache “You’ve got the look.”

Ad info is below:

Dashin’ Fashion From Jordache

Look for Jordache Running Shoes in men’s and women’s styles in fine stores everywhere.

JORDACHE ATHLETIC WEAR LTD

Jordache 1982 vintage sneaker ad @ The Deffest


Ektelon 1988 vintage tennies ad

We usually post old school runners on the blog but thought I'd mix it up for today’s post. Here’s a vintage 1988 advertisement for Ektelon racquetball sneakers. According to Wikipedia This brand was founded in 1964 in San Diego after the invention of racquetball and was named Ektelon based on a combination of two Greek words: "ektein", meaning to stretch out, and "telon", representing the concept of perfection. They are now based out of New Jersey and since 1988 have been owned by Prince Sports. 🎾

Ektelon 1988 vintage tennies ad @ The Deffest

Vintage AAU shoes "Shuperstar" 4 stripe vintage sneaker ad from 1977

Here’s an old vintage comic book super hero ad from AAU shoes. This 1977 super hero vs villain advertisement is for their "Shuperstar" 4 stripe vintage sneaker model.

If you want to check out more on AAU sneakers we’ve posted more vintage ads here and a pair of upside down swoosh AAU sneakers here.

Vintage 1977 AAU 4 stripe sneaker ad @ The Deffest

Saucony 1979 vintage sneaker ad for the Trainer and Ms. Trainer 1980

Here’s a 1979 Athlete’s Foot ad for the Saucony Trainer 1980 and Ms. Trainer 1980. This ad features some horribly difficult to read text but I had the OCR machine run the translation below. Saucony should bring these back.

Ad info is below:

Flexibility!

Durability!

You get both in the new Saucony Trainer 1980 and Ms. Trainer 1980 at THE ATHLETE’S FOOT stores.

The Saucony TRAINER 1980 is the only training shoe constructed with soft foam replacing the insote board under the sock liner. It helps you to run with ease - with minimum shock, and still gives you good support. A.RUNNER'S WORLD 5-star shoe.

The MS. TRAINER-1980 is constructed with an innovative hinged insole strip providing the flexibility and support she needs for miles of training. It’s the perfect shoe for the serious woman-runner.

Men's TRAINER 1980 in blue or tan. Ladies' MS. TRAINER 198D in blue at participating THE ATHLETE'S FOOT stores. No one knows the athlete's foot like The Athletes Foot.

New Balance 1979 W320 and W355 vintage trainers sneaker ad

Back again with another 1979 ad from New Balance featuring their W320 and W355 women’s trainers.

Ad info is below:

Two new road softeners for women.

Don't let the pavement pound your feet mercilessly. New Balance's top-rated W320 and W355 trainers for women provide superior protection and comfort, a precision fit in widths as well as lengths, and total performance. Both shoes are designed on a special woman's athletic combination last with box toe and two-sizes-narrower heel.

The new vinyl Achilles tendon pads and heel strips prevent slippage; the one-piece, foam-backed uppers provide glove-like comfort; the arch-support saddles cinch your feet snugly and firmly; and the tough, well-cushioned sole/wedge/midsole materials give durable protection. Both shoes display stylish new colors too — Cal Blue with White for the W320, and Cal Blue with Yellow for the W355 — and both come in women's sizes 4-10 and widths AA-D. (Sizes 11-12 avail-able at addition-al cost.)

new balance

Puma Great Cat Family 1979 vintage sneaker ad

Here’s an old school 1979 vintage sneaker ad for Puma featuring their Easy Rider, Whirlwind, Sky Rider, Rocket trainer, Joy Rider and Rockette model runners.

Ad info is below:

THE GREAT CAT FAMILY

PUMA's Easy Rider has spawned a generation of great cats for training and racing. All of the Easy Rider features — sturdy heel counter, improved foot support system, shock absorbing cones and thick, tough wedge — are found in its bold new family.

Easy Rider and its offspring are built to cushion the foot, minimizing stress on the ankle, heel and surrounding tendons. all cones on the soles of some models cushion the shock of impact while shorter cones cut down wear by checking compression of the taller ones. Reinforced uppers provide comfort and foot-gripping support.

The Great Cat Family is designed for mile after mile of injury-free, pleasurable running using the same superior technology that outfitted nine of eleven starters on Argentina's World Cup soccer champions. PUMA — The Great Cat Family. Grrrr.

PUMA
A pride of PUMAS: Top. Rocket trainer. Middle row, from left, Joy Rider women's trainer; Rockette women's trainer: