Puma Rider series featuring the Easy II, SM, Fast, Track and Lite model sneakers

Here’s and old school ad for Puma’s Rider series featuring the Easy Rider II, S M Rider, Fast Rider, Track Rider and Lite Rider. It’s interesting that the "Federbein" cushions were designed based on the shock absorbing systems of huge cargo trucks. This original vintage Puma sneaker print ad is available at our web store RewindRunning.com.

Ad info is below:

NICE AND EASY RIDERS

Look what Puma has done to its Easy Rider running shoe series. Now there are 5 models for training and racing, built for lightness, flexibility and durability.

310 grams
EASY RIDER II—Our fine trainer features a direct-foamed PU midsole, super lightweight uppers, strong heel counter and a patented outsole of truncated cones for exceptional traction and comfort.

280 grams
S M RIDER—A revolutionary new outsole called the "Federbein" cushions and distributes footstrike shock evenly. Puma designers took the idea from the shock absorbing systems of huge cargo trucks. A midsole of soft cellular rubber make this shoe an ideal trainer for runners with foot problems.

250 grams
FAST RIDER—You can train or race in this comfortable new moccasin-type running shoe with Federbein outsole and cellular rubber midsole.

TRACK RIDER—Another trainer-racer, this exceptionally light variation with Federbein outsole and cellular rubber midsole is equally at home on roads or artificial surfaces.

230 grams
LITE RIDER—The featherweight upper of this racing shoe encloses the foot like a glove while inter-changeable and washable insoles form individually to the runner's feet. Angled cones on the outsole move freely to lessen the impact of

PUMA
PUT ON THE CAT!

Puma TX-3 running shoes 1985 vintage sneaker ad

Here’s an old 1985 vintage Athletic Attic sneaker ad for the Puma TX-3 runners.

Ad info is below:

STABILITY
The New Puma TX-3 Running Shoe

Puma announces the TX-3, the only running shoe for the serious athlete. Puma engineered the TX-3 to give you lightweight stability and superior traction. The TX-3 combines all the most wanted features to give you the safest running shoe available. The Puma TX-3 can be found at your Athletic Attic store where you'll find the most complete selection of top-of-the-line athletic wear. Athletic Attic —the footwear store and so much more. Stop by today.

Specifications
• External heel stabilizer provides motion control and protects against over pronation
• Extended medial heel counter for rear foot stability
• Metatarsal cushion absorbs shock from vertical pressure at the forefoot and adds to flexibility
• Dual Density heel cushion absorbs shock upon initial impact

Athletic Attic

Puma Week 1983 vintage sneaker ad featuring the Intimidator, Soft Rider, Puma Court, and Game Cat

Here’s an old school Sears advertisement from 1983 for Puma Week. the models in this ad are the Puma Intimidator, Soft Rider, Puma Court, and Game Cat.

Ad info is below:

PUMA IS MAKING TRACKS AT SEARS.
Jump to it and NOW SAVE $3-$7. save on all our Puma shoes! During Puma Week at Sears you can save on a wide variety of styles, colors and sizes for the whole family. Run, jump, jog, even walk...but don't stop until you get to Sears Shoe Department for our big Puma Sale May 22-May 28.
Available in most larger Sears retail stores. Prices and dates apply only to the Continental United States except Alaska. Sears, Roebuck and Co., 1983

PUMA

YOU'RE IN FOR A CHANGE AT Sears

Puma Fast Rider, Track Rider and Lite Rider II vintage sneaker ad from 1981

Here’s an old school 1981 vintage ad for the Puma Fast Rider, Track Rider and Lite Rider II vintage running shoes. 40 years later and they are still awesome as hell. This original vintage Puma print ad is available at our web store RewindRunning.com.

Ad info is below:

PUMA. 5-STAR QUALITY
TWO YEARS RUNNING.

Fast Rider trainer. Track Rider and Lite Rider II racers. We selected these three shoes to carry Puma's legendary Olympic excellence into the highly competitive area of road running. Now, their five star ratings* for two straight years have confirmed our own tests. Did you expect anything less? As we say on the box--Puma is quality. We stand on it.

*Runnels World 1980 and 1981 running shoe surveys

PUMA

Puma Great Cat Family 1979 vintage sneaker ad

Here’s an old school 1979 vintage sneaker ad for Puma featuring their Easy Rider, Whirlwind, Sky Rider, Rocket trainer, Joy Rider and Rockette model runners.

Ad info is below:

THE GREAT CAT FAMILY

PUMA's Easy Rider has spawned a generation of great cats for training and racing. All of the Easy Rider features — sturdy heel counter, improved foot support system, shock absorbing cones and thick, tough wedge — are found in its bold new family.

Easy Rider and its offspring are built to cushion the foot, minimizing stress on the ankle, heel and surrounding tendons. all cones on the soles of some models cushion the shock of impact while shorter cones cut down wear by checking compression of the taller ones. Reinforced uppers provide comfort and foot-gripping support.

The Great Cat Family is designed for mile after mile of injury-free, pleasurable running using the same superior technology that outfitted nine of eleven starters on Argentina's World Cup soccer champions. PUMA — The Great Cat Family. Grrrr.

PUMA
A pride of PUMAS: Top. Rocket trainer. Middle row, from left, Joy Rider women's trainer; Rockette women's trainer:

Puma SAAS1 and LA Rider 1982 vintage sneaker ad

Here’s a 1982 vintage sneaker ad for Puma featuring the SAAS1 and LA Rider model sneakers.

Ad info is below:

You can carry your warm-up suit, accessories, anything in this versatile runner's duffel from Puma. At $3, it's a great deal that goes along with your next purchase of Puma running shoes. Run down to your nearest Puma dealer soon, because the offer ends September 30, 1982.

Bag-a-Puma. Put yourself in Bill Rodgers' shoes and save $7 on this runner's duffel.

Puma. In a class by itself. World Class.