Brooks Vantage, Lady Vantage, Vantage Supreme and Vantage Supreme 1978 vintage sneaker ad

Today we’ve go an old school ad for Brooks running shoes featuring their Vantage, Lady Vantage, Vantage Supreme and Vantage Supreme model runners from 1978. This original vintage print advertisement is available over at our Rewind Running web store.

Ad info is below:

designed for dedicated runners ...

Vantage, the training flat Runner's World rated #1 **and Lady Vantage, are designed with improved breathable nylon mesh uppers, lacing loops, Varus Wedge,* Soft Support System with Heel Cup, reinforced racing stud sole* and the innovative perforated mid-sole.*

Vantage Supreme and Lady Vantage Supreme

have a stitch less all leather vamp and durable woven nylon uppers plus the Varus Wedge*, Soft Support System with Heel Cup, reinforced racing stud sole* and innovative perforated mid-soles.*

All Brooks VANTAGE models feature:

Reinforced Racing Stud Sole*. The outside heel strike area of the sole has been built-up to increase wearability and special racing studs afford increased traction.

Perforated Mid-Sole with scientifically aligned perforations that greatly increase both the shock absorption and flexibility characteristics while decreasing weight.

Soft Support System with Heel Cup is designed to seat the heel in the shoe for increased comfort and better control while also cushioning the metatarsal heads at toe off. Compression forms the Soft Support System materials to provide continued positive f it.

Varus Wedge*, a mid-sole wedge which is approximately 3 to 4 degrees thicker at the inner portion of the heel to equalize the force of heel contact or foot strike. This permits even distribution of impact shock while lessening abnormal pronation of the foot.

At Brooks it's how you rate our shoes that counts!

BROOKS Shoe Mfg. Co. Inc Hanover, Pa. 17331

Brooks RT-1 vintage sneaker ad featuring John Walker

Here's a old vintage Brooks ad for the John Walker RT-1 running shoes from 1980.

Ad info is below:

"IF YOU TRAIN MORE THAN 50 MILES A WEEK, YOU REALLY OUGHT TO IN MY SHOES:"

"The folks at Brooks asked me to design a new shoe—a shoe that could be used for training and racing. Naturally, I jumped at the chance, because it just makes sense biomechanically to train and race in the same shoe. "Right up front, though, I made sure everyone understood one thing. I had to test this new shoe personally: To run in it under all kinds of conditions. Or my name simply wouldn't go on it. "Well, my name is on the Brooks RT-1. And I'm here to tell you that the RT-1 is the perfect marriage of a featherweight racing shoe with a firm, durable training flat. "The RT-I is light (about 7 ounces in size 9). And it's cool, because it's made of Brooks Special Open Mesh Nylon. " Plenty of cushioning in all the right places, too. With a wide, flared heel and Varus Wedge."' So you can train day after day without worrying about injuries. "And the RT-I is built on a racing last. Narrow at the heel and arch for closer fit and more speed. With extra 'toe spring' for a better kick and stronger finish. "Try the RT-1 for yourself. I can't promise you better racing times. But I can tell you I enjoy running in the RT-1. And I think you will, too. It's the most comfortable shoe for racing and training I've ever worn. In a word... Sensational."

RW5-STAR

*****

Runner's World Magazine

John Walker, World Record Holder

2000 meters (4:51.4), former World Record Holder in the mile (3:49.4). 1976 Olympic Gold Medal Winner 1500 meters.

The John Walker RT-1. Another sensational running shoe from...

BROOKS
Brooks Shoe Mfg. Co, Inc., Hanover, PA 17331

1980 Brooks Hugger GT vintage running shoe ad

Here's a 1980 ad for the Brooks Hugger GT running shoes. In this ad Brooks brings a little 1980 photoshop skill to the fore and takes on a trash talking combative tone with Nike, adidas, Etonic and New Balance and setting off the Great Sneaker War of 1980. 👊

Ad info is below:

PUT NIKE, ADIDAS, ETONIC AND NEW BALANCE TOGETHER AND YOU STILL WONT HAVE k THE BROOKS HUGGER GT.

There are plenty of fine running shoes. And they all have one or two outstanding features. But no other shoe has all five of the distance-building features the new Brooks Hugger GT has.

OUR FABRIC: GORE-TEX.
The Hugger GT is the only shoe in the world with a Gore-Tex fabric upper. Gore-Tex is waterproof and breathable, which means two things: your feet stay drier when it's wet and they breathe beautifully when it's hot. Either way, you'll run more comfortably in all kinds of weather.

OUR HEEL HUGGER STRAP. One other shoe has a stabilizing lace, but it's not our Heel Hugger Side Strap. Our Side Strap holds the entire heel counter snug against your heel which, in turn, makes the Hugger GT and your foot a more biomechanically efficient (and less injury prone) structure. It also makes the Hugger more comfortable for runners with narrow heels.

OUR VARUS WEDGE. Some shoes have a midsole wedge, but it's not the Varus Wedge. We slant the sole of our new Hugger GT 3° to compensate for the fact that most runners run on the outside edge of their heels and pronate inward. As a result, you'll notice considerably less heel shock in the Hugger GT and much less twisting of the foot and ankle during pronation, too.

OUR CUSTOM CONTOUR INSOLE. Most shoes have a soft insole, but it's not the Custom Contour Insole. The Custom Contour Insole in the Hugger GT actually forms to your foot as you run and stays that way. It's like having your Hugger GT's custom-made just for you.

OUR SOLE. Some shoes have a racing sole, but it's not our Racing Stud Sole. We triple-reinforce the outside edge of the Hugger GT Sole at the critical heel strike point. The result: our soles wear longer, which means you don't have to resole or buy new shoes as often. We also drill a scientifically aligned pattern of holes in our midsole, which helps the Hugger GT flex more naturally with your foot as you run and makes the shoe lighter.

OUR PRICE. EXPENSIVE, BUT WORTH IT. This new Brooks Hugger GT isn't for everyone. But think about it this way. You could buy four other shoes and still not get all five distance-building features the Hugger GT has. It's truly a sensational shoe.

RW5-STAR
*****

👟
The new Hugger GT. About 9 oz. in size 9.

BROOKS
1979 Brooks Shoe Mfg. Co., Inc. Hanover, PA 17331

Brooks 1979 Super Villanova vintage sneaker ad

Here’s a 1979 Brooks vintage sneaker advertisement for the Vantage and Super Villanova model running shoes. This original print advertisement is available at our Rewind Running web store.

Ad info is below:

10% better shock absorption

2.1 Ounces lighter.

Double the wear.

WHY WE'VE DECIDED TO STOP MAKING SIX OF OUR MOST POPULAR RUNNING SHOES.

There's an old racing strategy that says: Don't look over your shoulder when you're in the lead. Well, we've taken that maxim to heart. And now that we've improved six of our most popular shoes, it just doesn't make sense to sell the origi-nals any more.

DOUBLE THE WEAR.

We've changed the rubber in our Racing Stud Sole to a new com-pound called Brooks B-22, and increased the stud length. In tests at a leading independent laboratory, our new B-22 Sole outperformed our original sole by 100%, which means you should get twice as many miles from our new and improved Vantage, Vantage Supreme and Super Villanova.

2.1 OUNCES LIGHTER.

The midsole material is new, too. It's called My/T/Lite®Foam. And in our Vantage, for example, it shaves off more than two ounces of weight. That's almost 20% less to carry. So whether you're racing or just out for your daily training run, the net weight savings is phenomenal. (More than 2 1/2 tons for the marathon, for instance.)

10% BETTER SHOCK ABSORPTION.

Our new midsole also increased shock absorption an amazing 10%. No mean feat when you consider that these shoes are already rated among the best in the world in absorbing road shock.

WHAT WE DIDN'T CHANGE.

You'll be pleased to know that we haven't changed the Brooks Sensa-tion, that tremendously satisfying feeling you get from running in Brooks shoes. Or any of our sensational Brooks features. The Varus Wedge* to control pronation. The Custom Contour Insole* for custom fit. The triple-reinforced heel strike area for longer sole wear. We haven't changed the Brooks Sensation. We've just made it more sensational.

THE NEW VANTAGE SUPREME. RW5-STAR. *****
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THE NEW LADY VANTAGE SUPREME. RW5-STAR *****
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THE NEW VANTAGE. RW5-STAR *****
👟

THE NEW LADY VANTAGE. RW5-STAR *****
👟

THE NEW SUPER VILLANOVA. RW5-STAR *****
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THE NEW LADY SUPER VILLANOVA. RW5-STAR *****
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BROOKS