Here’s a 1978 vintage commercial by Kinney Shoe Stores for their upside down swoosh and 4 stripe NBA branded sneakers. Kinney eventually went on to become the founder of what today is known as Foot Locker.
Hoop Stars: Official NBA brand 1971 4 stripe basketball shoes
We’re kicking off December going deep into the archive. This old school ad is from 50 years ago when the National Basketball Association had their own brand of sneakers. During that time they were represented by the 4 stripe logo and looked a lot like the adidas Superstar and Converse All-Star. The NBA eventually partnered with Kinney Shoe Stores later in the 1970’s to put out the Kinney NBA model shoes.
Ad info is below:
You can fill this spot at the NBA All-Star game…
…if you can fill these shoes
Get into the NBA...feet first… and win a trip to the All-Star Game.
NBA Basketball Shoes wants two lucky young people to join their favorite NBA players at the All-Star Game in Los Angeles, California. To enter the NBA Basketball Shoe All-Star Game Contest, just go to your nearest sporting goods, retail, or department store, which carries NBA Basketball Shoes, for an entry blank. Two Grand Prize Winners will be selected one from the East and one from the West. Each will fly to the game on January 18, 1972, with a parent or guardian, to join their respective teams. Winners will be treated just like NBA All-Stars, attending banquets, practices, and finally being honorary team members at the game. And, they'll look like NBA All-Stars, too, with official game uniforms, NBA Basketball Shoes, and team travel bags. In addition, each winner's school will receive a 16 mm movie projector and an NBA film. Plus, there are over a thousand other prizes, including NBA basketball shoes and tickets to NBA games for those who are not Grand Prize winners. So, take a shot at it. You could be an honorary member of an NBA All-Star team. And if you really want to see what it feels like to be in an NBA pro's shoes, put on a pair of NBA Basketball Shoes and find out.
For the name of your nearest NBA footwear dealer call or write . . . Sports International Footwear Inc., 591 North Ave., Wakefield, Mass. 01880, (617) 245-9050.
Official NBA Basketball Shoes
No purchase is required. Winners will be drawn by random selection. The decision of the Judges will be final. All entries will become the property of NBA Basketball Shoes. Void in states where prohibited by law.
Kinney NBA Sneakers 4 stripe shoe commercial from 1980
We’ve covered Kinney’s NBA line previously with a few vintage ads and on the blog. Here’s a 1980 commercial for the Kinney NBA 4 stripe sneaker line.
Kinney NBA 1970s vintage sneaker ad
Here's another Kinney NBA branded sneaker ad from 1970s, this time they're going heavy on the adidas style 4 stripes theme. The first Kinney NBA ad from 1977 is here.
Ad info is below:
Instead of one shoe with many purposes...
we made many shoes with one purpose.
KINNEY
NBA'S.
Kinney NBA's are made for every sport with one purpose in mind. To be everything the high-priced athletic shoes are-without the high price.
Kinney NBA's are for athletes who are serious about their sport, whether it's running, tennis, basketball, baseball, soccer, raquetball, softball, football—or any sport that moves you. We know that nothing beats winning. But, why play to win at all costs—when you can play to win for less.
Kinney NBA's. For men. For women. For everyone.
We play the game your way. $13.99-$29.99
BASKETBALL
TRAINING
TENNIS
SOCCER
JOGGING
SOFTBALL
BASEBALL
RUNNING
Kinney
The Great American Shoe Store
Prices slightly higher outside Continental U S
Kinney shoe store 1977 NBA vintage sneaker print ad
Here’s a Kinney shoe store print ad for their 1977 NBA vintage sneakers. If you want to see an actual pair of these ultra rare upside down swoosh logo sneakers we posted a pair for sale here.
Ad info is below:
🏀🎾👟⚽
If you buy an athletic shoe by name, remember this one.
Kinney NBA.
Kinney NBA. A great name in sports joins forces with a great name in footwear. And the result is quality. NBA athletic shoes have most of the same features you'd expect from a high-priced label. Full arch support, reinforced stress points, wrap-around heel and toe protection, padded tongue and heel. But they're priced far less. So get ready for action. Step into a pair of Kinney NBA's. With two great names on the same label, you can't go wrong.
Kinney
The Great American Shoe Store
